Terms of Service

Last updated on 12 July 2026.

We are A Latty trading as “Cheerful Give” (“Cheerful Give”, “we”, “us”, or “our”), a sole trader based in the United Kingdom, of Ashburnham Place, Battle, TN33 9NF. These Terms of Service (our “Terms”) form a legally binding agreement between you and us.

About our Services

Cheerful Give turns any WordPress site into a simple, joyful place to give. The Services consist of a donation widget that runs on your own WordPress site, together with a hosted backend service that performs the payment work with Stripe. It is free to use, with no platform fees — 100% of every donation goes to you, less only your payment provider’s own processing fees. Donations settle directly into your own connected Stripe account.

Key definitions

“Services” means all products and services we provide that link to these Terms, including our website; the “Cheerful Give” WordPress plugin (the “Plugin”) and its supporting backend service; the content we provide, generate, or make available in relation to our Services (our “Materials”); and any products or services connected to or relying on Third-Party Services.

“You” (“your”, the “customer”, or the “user”) means any individual or organisation using our Services, including employees, agents, or contractors accessing our Services with your authorisation. In most cases you will be the charity or organisation that installs and operates the Plugin.

“Donor” means a person who makes a donation through your site using the Plugin. Donors are not party to these Terms — a donor’s relationship is with you (the organisation receiving the donation), not with us. These Terms govern your use of the Services, not the donation itself.

“Using our Services” means interacting with our Services in any way, including installing or configuring the Plugin, making payments, accessing or browsing, providing or transmitting information, integrating with our Services, or doing so directly or through automated tools.

Agreement to these Terms

By using our Services, you agree to be bound by these Terms, our Privacy Policy, and any other policies referenced and expressly incorporated within them, and you consent to electronic communications and contracting as permitted by law. If you do not agree, you may not use our Services.

Where we process donor personal data on your behalf, our Data Processing Agreement (“DPA”) applies and forms part of these Terms. For the purposes of the DPA, these Terms are the “Principal Agreement”. Our current sub-processor list is published on our website.

Our Services are intended for users aged 18 or older, or above the age of majority in their jurisdiction, whichever is higher. If we become aware that a user is below the required age, we may suspend or terminate their access immediately and without liability.

By using our Services, you acknowledge and agree that:

you are at least 18 years old (or the age of majority in your location, whichever is higher);
you have the legal capacity to enter into these Terms, and if you represent an organisation or other legal entity, you have authority to bind that entity;
the information you provide is, and will remain, accurate, complete, and current;
and you are not located in, resident in, or organised under the laws of any jurisdiction subject to comprehensive sanctions or embargoes, and you are not a blocked, denied, or otherwise restricted party under applicable sanctions or export-control lists.

If you do not meet these requirements, you must not use our Services.

How Cheerful Give works: donations, tips and Stripe

This section describes the core donation service. It is important, so please read it carefully.

We are not the recipient of donations. Cheerful Give is software. We are not a bank, payment institution, charity, or the recipient of donation funds. Donations made through the Plugin are processed by our payment provider, Stripe, and settle directly into your own connected Stripe account. We do not hold, control, or take title to donation funds at any point.

No platform fee. We do not charge any platform fee on donations. You receive 100% of each donation, less only Stripe’s own processing fees, which are payable by you to Stripe and are separate from us.

Optional donor tips. When making a donation, a donor may choose to add a separate, entirely optional tip to support the development and running of Cheerful Give. Tips are voluntary and can always be declined; declining to tip does not affect a donor’s donation in any way. A tip is collected as a Stripe application fee on the transaction and is paid to us, not to you. Together with our optional paid add-ons, voluntary tips are how we fund the free Plugin.

Stripe account required. To collect donations you must have a Stripe account and accept Stripe’s applicable terms, including its Connected Account Agreement. Stripe may act as an independent data controller for payment processing, fraud prevention, and regulatory compliance. If Stripe suspends, limits, or closes your account, your ability to collect donations may be affected, and this is outside our control.

Your donors. Your relationship with your donors is yours alone. You are responsible for what you tell donors, for issuing any receipts or acknowledgements, and for handling donor questions, refunds, and complaints relating to donations.

Your responsibilities as an organisation using Cheerful Give

You are responsible for:

ensuring you are lawfully entitled to solicit and receive donations, and for complying with all applicable fundraising regulation (for example, in the UK, the Fundraising Regulator’s Code and, where relevant, the Charity Commission or equivalent regulator);
your own privacy policy and the lawful basis for processing your donors’ data — you are the controller of that data, and we act as your processor under the DPA;
Gift Aid: determining eligibility, collecting valid declarations, and making any claims to HMRC. The Plugin provides tooling only; we do not provide tax, accounting, Gift Aid, or charity-law advice;
issuing donation receipts or acknowledgements to donors where required;
handling donor refund requests and any resulting chargebacks; and
the accuracy of the campaign, appeal, and organisation information you present to donors; and
where you enable the Mailsync add-on: obtaining valid consent for your mailing list, connecting your own email-provider account, and honouring unsubscribe requests within that tool. Your email provider is your own processor, not our sub-processor.

Donation refunds, tip refunds and chargebacks

Donations. Because donations settle directly into your own Stripe account, refunds of donations are handled by you, not us. We are not able to refund a donation on your behalf.

Tips. Because voluntary tips are paid to us rather than to you, we refund tips, and we do so in line with your refund of the donation. If you refund a donation in full, the donor’s tip is automatically refunded to them in full at the same time — the donor does not need to ask. If you refund a donation in part, the donor is refunded the same proportion of their tip (for example, refunding half of a donation also refunds half of the tip). A donation refund and its corresponding tip refund are issued separately — the donation from your Stripe account and the tip from us — but together they return the donor the correct total.

Chargebacks. Any chargeback a donor raises with their card issuer in relation to a donation is between you and the donor. You are responsible for it and for any related fees charged by Stripe.

Conditions of use

By using our Services, you warrant on behalf of yourself, your users, and other parties you represent that you will not:

use our Services in a manner that knowingly or negligently disrupts or abuses our networks or systems;
transmit, distribute, or post any harassing, indecent, obscene, fraudulent, or unlawful material through our Services;
use our Services in violation of any applicable local, national, or international law or regulation;
use the Plugin or our platform to solicit or process payments fraudulently, or for any purpose other than genuine, lawful fundraising or the sale of goods or services you are entitled to offer;
engage in unauthorised advertising or spam activity using our Services;
harvest or collect user or donor data without proper consent or in violation of applicable data protection law;
use our Services in a manner that infringes, misappropriates, or violates the privacy or intellectual property rights of us or any third party;
use automated scripts, bots, or data-mining tools to access, scrape, or extract data from our Services without our consent;
attempt to gain unauthorised access to any part of our Services or related systems or networks;
remove, alter, or obscure any copyright, trademark, or other proprietary notice on our Materials or brand assets;
transfer, distribute, or “mirror” our brand assets or non-code Materials without authorisation;
access, use, export, re-export, or transfer our Services in violation of any applicable export-control, trade, or sanctions law;
misrepresent your identity or your status as a sanctioned or restricted party;
take advantage of any obvious bug, omission, or error; or
attempt to circumvent any functionality, usage limit, paywall, or access control of our Services.

Open-source code. The Plugin’s WordPress PHP is distributed under the GNU General Public License (GPL) or a compatible open-source licence, and your rights to use, copy, modify, and redistribute that code are governed by that licence — nothing in these Terms restricts those rights. The restrictions in this section apply to our hosted backend service, our brand assets, our website, and our other non-code Materials, and to your conduct when using the Services.

Failure to comply with these limitations may result in suspension or termination of your access, in addition to any other remedies available to us.

Changes to our Terms

We may amend, remove, or vary these Terms at any time. Non-material changes may take effect immediately. For material changes — including changes to add-on pricing or to how voluntary tips work — we will give you reasonable notice by any reasonable means, and may require you to re-accept the Terms to continue using our Services. Changes required by law or emergency may take effect immediately. Your continued use of our Services after changes take effect constitutes your agreement to the revised Terms.

Your statutory rights

Every clause in these Terms applies in full, except where a mandatory provision of applicable law requires otherwise. Nothing in these Terms limits, excludes, or modifies any mandatory rights, protections, or remedies you may have under the laws that apply to you.

Right to cancel (consumers)

Where statutory conditions are met, a consumer has the right to change their mind about a purchase within a withdrawal period. In the UK this is the “Right to Cancel” under consumer law; in the EU/EEA it is the “Right of Withdrawal”.

Who this applies to

This right applies only to natural persons acting as consumers for purposes outside their trade, business, craft, or profession, who are resident in the UK, EU, or EEA, and who contract with us at a distance. It does not apply to persons acting in a professional or commercial capacity (which will usually be the case for an organisation using Cheerful Give), or to consumers outside the UK/EU/EEA.

Exceptions

The right does not apply to: services fully performed with your prior express consent and acknowledgement that you lose the right on full performance; urgent repairs or maintenance; or digital content supplied without a tangible medium where performance has begun with your prior express consent and acknowledgement that you lose the right.

Period and how to exercise it

You may cancel within 14 days from the day the contract is entered into, by an unequivocal statement using the contact details at the base of these Terms. If the deadline falls on a non-working day, it extends to the next working day.

Paid add-ons and licences

Some features are offered as paid add-ons that you (the organisation) can purchase. Our current paid add-ons are Mailsync (syncing opted-in donors to your own Mailchimp or MailerLite account) and Remove the tip prompt (hiding the optional donor tip prompt on your donation forms). We may add, rename, or withdraw add-ons over time.

Add-on prices are shown before you confirm, in British Pound Sterling (GBP), inclusive of tax where applicable. Access begins once payment has been processed.

Licence keys and sites

A paid add-on is supplied as a licence key valid for one site, unless the product page states otherwise. Activating a key registers your site’s domain with our backend service; deactivating the licence releases that seat, so you can move a licence to a different site — for example from a staging site to a live one. You must not share, resell, or publish your licence key, or use one key across more sites than it covers.

Licence validation exchanges only your licence key and site domain with our backend. No donor data is involved.

Updates and support

Paid add-ons are distributed and updated by us directly, rather than through the WordPress.org repository. While your licence is valid and active, you receive updates for that add-on through the WordPress update mechanism in your site’s admin. If a licence lapses or is deactivated, the add-on may continue to function but you may stop receiving updates and support.

Subscriptions, renewal and cancellation

Where an add-on is sold on a subscription, it renews automatically at the end of each term unless you cancel or disable auto-renewal. Price, billing frequency and renewal terms are shown before purchase. You may cancel at any time via your account or by contacting us; cancellation takes effect at the end of the current billing period, and you keep access until then. We may change subscription pricing with advance notice, taking effect at your next renewal, in accordance with the “Changes to our Terms” section.

Add-on refunds

If you request a refund of an add-on within 14 days of purchase, we will refund the amount you paid less any payment-processing fees that Stripe does not return to us. After 14 days, add-on purchases are non-refundable once access has been provided, except where applicable law requires otherwise or we expressly agree. Nothing in this section affects any mandatory statutory rights you may have as a consumer.

Payments

Donations and add-on purchases are processed securely by Stripe. For add-on purchases we may also accept Google Pay and Apple Pay. Depending on the method chosen, additional costs or conditions may apply, and we may modify available methods with notice. We do not impose hidden surcharges; third-party fees such as currency conversion charged by your bank will be indicated before confirmation where known to us.

By providing payment information you authorise Stripe to store and process it; you authorise us to charge your selected method for the amount shown at checkout and any additional amounts you expressly agree; and you confirm you are authorised to use the method and that your billing details are accurate. Stripe may act as an independent controller for fraud prevention and compliance; see our Privacy Policy. Although payments are processed by Stripe, we remain responsible for fulfilling our contractual obligations to you.

Failed or unauthorised payments

You must promptly tell us if your payment method is cancelled, your details change, or you become aware of unauthorised use. If a method is reported compromised or misused, we may suspend further charges pending clarification. We may suspend or terminate access if payment is not completed.

Billing errors and complaints

If we identify a clear technical or administrative billing error, we may correct it and will notify you before charging any additional amount, giving you the chance to query it. If you believe you have been charged incorrectly, or are dissatisfied with any billing matter, contact us so we can try to resolve it.

Free services

The Plugin is free to use, and we may offer other free parts of our Services (“Free Services”), at our discretion. We may change, limit, suspend, or withdraw any Free Service at any time without liability, to the maximum extent permitted by law. Unless we state otherwise, we do not provide support commitments for Free Services.

Third-party services

Our Services may include features, tools, and integrations that rely on companies independent of us (“Third-Party Services”), including Stripe. By using them, you agree to comply with the relevant provider’s terms. We do not endorse and are not responsible for Third-Party Services, and we have no control over how they operate. Where a Third-Party Service changes or stops working, we may need to discontinue that connection without liability, to the maximum extent permitted by law. Where an issue with our Services originates from a Third-Party Service, our responsibility is limited to using commercially reasonable efforts to mitigate the impact on our Services.

Service updates and changes

We may update, modify, or improve our Services from time to time, including technical adjustments, security enhancements, performance improvements, feature changes, or adaptations required by law. We may implement updates at any time, with or without notice, and without liability to the maximum extent permitted by law. You acknowledge that our Services may contain errors, bugs, or interruptions, and that we have no obligation to correct or maintain any aspect except as required by law. The Plugin may receive updates through the WordPress plugin update mechanism; keeping it updated helps ensure security and compatibility.

Discontinuation

We may suspend or discontinue all or part of the Services where reasonably necessary for legal, security, operational, or business reasons. If you have paid for ongoing access to a feature that is discontinued, we will give you at least 30 days’ notice by email or other durable medium, and provide a proportionate refund.

Temporary interruptions

We aim to keep the Services available, but they may occasionally be unavailable due to maintenance, updates, technical issues, or circumstances beyond our reasonable control. We are not liable for loss arising from temporary interruptions, to the maximum extent permitted by law.

Data processing and analytics

By using our Services, you acknowledge that we collect and analyse usage metrics, interaction patterns, and operational data in accordance with our Privacy Policy and applicable data protection law. We may aggregate and anonymise this information for analytics, research, and product development; once anonymised so that it can no longer identify a person, it becomes our information and may be used or disclosed at our discretion.

This clause does not apply to donor personal data that we process on your behalf. That data is handled solely under our Data Processing Agreement, on your documented instructions, and is not used for our own purposes.

Intellectual property

Except for code licensed under an open-source licence (see below), we retain sole ownership of all intellectual property in and to our Services and Materials, protected by intellectual property laws worldwide. Nothing in these Terms transfers to you any right or title except as expressly stated. Subject to your compliance with these Terms and any payment obligations, we grant you a limited, non-exclusive, non-transferable, non-sublicensable, revocable licence to access and use our Services for your own internal or business purposes. All rights not expressly granted are reserved.

Open-source components. The Plugin’s WordPress code is provided under the GPL or a compatible open-source licence. Your use of that code is governed by that licence, which takes precedence over the licence grant above in respect of the code itself.

Use of our brand and Materials

If you publicly distribute materials generated by or exported from our Services, you must include reasonable attribution to us (such as a visible credit or link) unless we provide specific guidelines. You may refer to our name and brand factually and truthfully, but you must not use our name, logo, or brand assets in any way that implies endorsement, sponsorship, or affiliation without our prior written consent.

Intellectual property complaints

We respect the intellectual property rights of others and ask that everyone using our Services does the same. If you believe content on our Services infringes your copyright or other IP rights, please send us a notice including: your name and contact details; identification of the work you say has been infringed; identification of the allegedly infringing material and where it appears; a statement that you have a good-faith belief the use is not authorised by the rights holder or the law; and a statement that the information in your notice is accurate and that you are the rights holder or authorised to act for them. Making a knowingly false claim may expose you to liability, so seek legal advice if you are unsure.

Where to send notices

Please send IP complaints to:

A Latty
privacy@getcheerful.org
Ashburnham Place, Battle, TN33 9NF

Restoring removed content

If you believe your content was removed by mistake or misidentification, you may send us a counter-notice with your contact details, identification of the removed content and where it appeared, and a statement of your good-faith belief that the removal was a mistake. We may restore the content unless the complainant pursues legal action, and we reserve the right to remove content that breaches these Terms regardless of any counter-notice.

User-generated content

“User-Generated Content” means any content, feedback, ideas, suggestions, feature requests, reviews, or communications you submit to us or through our Services. By submitting it, you grant us a non-exclusive, royalty-free, transferable, sub-licensable, worldwide licence to use, distribute, modify, copy, publicly display, translate, or create derivative works of it, consistent with your privacy preferences and our Privacy Policy — including using feedback and suggestions to develop and promote our Services without obligation or compensation to you. You retain ownership of your content, and you represent that you have the rights to grant this licence and that your content does not infringe any third-party rights. We may review, edit, refuse, or remove User-Generated Content at our discretion.

Accuracy of Materials

We aim to keep information on our Services accurate and current, but occasional errors or omissions may occur, and we may correct them at any time. We do not warrant the accuracy or reliability of the Materials or of resources linked from our Services.

Service and feature descriptions

Descriptions of our Services are intended to represent what is offered accurately, but the scope may vary with your requirements, and minor differences between description and delivery do not constitute a breach. Feature listings reflect availability at the time of publication; displaying a feature is not a guarantee of ongoing availability.

Review guidelines

We value authentic reviews. When leaving a review, only do so if you have used our Services; share honest feedback based on your own experience; do not make deceptive, inaccurate, abusive, or defamatory claims; and do not include personal contact information. We may require an authenticated account to submit a review. If a review breaches these Terms or these guidelines, we may remove it, and repeat offenders may lose the ability to review. Please report non-compliant reviews using the contact details at the base of these Terms.

Artificial intelligence (AI) policy

From time to time we may use AI to support the provision, improvement, or operation of our Services, in accordance with applicable law. Where we do, we may use it for personalisation, customer support, content generation, and administrative tasks. By using our Services, you acknowledge and agree to our use of AI.

When AI is involved, we keep humans in charge of important decisions, protect the information flowing through our systems, and check our tools for errors and bias. We do not and will not use AI for: any purpose that violates the law; any use posing an unacceptable risk to a person’s rights or safety; social scoring or manipulative influencing; unlawful biometric identification, emotion recognition, or biometric categorisation; systems designed to deceive or exploit vulnerabilities; or any application that infringes fundamental human rights or dignity.

Accessibility statement

We are committed to making our Services accessible to everyone and to removing accessibility barriers over time. We aim to follow the Web Content Accessibility Guidelines (WCAG 2.2) at Level AA as closely as we reasonably can. As our Services evolve, new issues may arise; we monitor for these and welcome your feedback. If you encounter a barrier, please tell us using the contact details at the base of these Terms, including the page, your device and assistive technology if relevant, and anything else that helps us understand the problem.

Links

We may provide links to third-party websites or resources for your convenience. We do not control or endorse them and make no promises about their availability, accuracy, or suitability. You access them at your own risk, and different terms and privacy policies may apply. We may remove links at any time without notice.

Events outside our control (force majeure)

We will not be liable for any failure or delay in performing our obligations caused by circumstances outside our reasonable control (“Force Majeure Events”), including acts of God, natural disasters, internet outages, cyberattacks, strikes, and failures of third-party services. We will use commercially reasonable efforts to notify you of the event and its impact where practicable. Affected obligations are suspended for the duration of the event, and deadlines extend accordingly. A Force Majeure Event does not excuse payment obligations for Services already provided.

Disclaimer of warranties

Our Services are provided on an “as is” and “as available” basis. To the maximum extent permitted by applicable law, we make no warranties of any kind, express or implied, and we disclaim all implied warranties and conditions, including merchantability, satisfactory quality, fitness for a particular purpose, non-infringement, and any warranty arising from course of dealing or trade usage. We do not warrant that our Services will be uninterrupted, error-free, secure, or free of harmful components; that they will meet your requirements; or that any content is accurate, complete, or reliable.

Limitation of liability

The following limitations apply to the maximum extent permitted by law. Where any limitation is partly or wholly unenforceable, it applies to the maximum extent that is enforceable.

In no event will we, our affiliates, suppliers, licensors, agents, or contractors be liable to you or any third party for any indirect, incidental, special, consequential, exemplary, or punitive damages, or for any loss of profits, revenue, business, goodwill, donations, opportunity, savings, reputation, use, or data, arising out of or in connection with these Terms or your use of (or inability to use) our Services, whether in contract, tort (including negligence), breach of statutory duty, or otherwise, and even if we were advised of the possibility.

Our total aggregate liability arising out of or in connection with these Terms or your use of our Services, regardless of the cause of action, will not exceed the greater of (a) the total amounts you paid us in the 12 months preceding the event giving rise to the claim, or (b) £100.

Any claim arising out of or relating to these Terms or your use of our Services must be commenced within one (1) year after the claim accrues; otherwise it is permanently barred. Where applicable law does not permit this limitation, this clause does not apply to you.

Nothing in these Terms limits or excludes our liability for: (a) death or personal injury caused by our negligence; (b) fraud or fraudulent misrepresentation; or (c) any other liability that cannot be limited or excluded under applicable law. Some jurisdictions do not allow certain exclusions, in which case some of the above may not apply to you in full.

Indemnification

You agree to indemnify, defend, and hold harmless us, our affiliates, and our respective officers, agents, licensors, suppliers, successors, and assigns (“Indemnified Parties”) from all claims, losses, damages, penalties, costs, and expenses (including reasonable legal fees) arising out of or related to: your use of our Services in a manner that breaches these Terms, violates the law, or infringes a third party’s rights; your breach of these Terms or any applicable law; your violation of any third-party rights, including intellectual property or privacy rights; your negligence, wilful misconduct, or fraud; any dispute between you and a donor or other third party arising from your use of our Services; and any data incident resulting from your acts or omissions.

This includes claims relating to your compliance with data protection, privacy, fundraising, or consumer protection laws, and any representations you make about our Services to third parties. You will cooperate in the defence of any claim at your own expense. We may assume exclusive defence and control of any matter subject to indemnification, in which case you will assist us and not settle without our prior written consent. This obligation survives termination and is in addition to our other rights and remedies, and applies only to the maximum extent permitted by law.

Dispute resolution

These Terms, our Services, and any dispute arising from them (“Disputes”) are governed by the laws of England and Wales, without regard to conflict-of-law principles, and are subject to the exclusive jurisdiction of the courts of England and Wales. Nothing in this section affects any mandatory rights you have as a consumer to bring proceedings in your country of residence.

Before starting court proceedings, you must first give us written notice of the Dispute using the contact details at the base of these Terms, describing its nature and the relief sought. We will try to resolve it informally within 90 days. If it cannot be resolved within that period, either party may proceed to court.

Injunctive relief

We may seek injunctive relief against any unauthorised use or abuse of our Services, unauthorised disclosure of confidential information, or intellectual property infringement, without first following the informal process above.

Individual disputes only

To the extent permitted by law, you agree to resolve Disputes on an individual basis and not as part of a class, representative, or consolidated action.

Miscellaneous

Severability

If any provision is found invalid or unenforceable, it will be removed to the minimum extent necessary and the remaining provisions will remain in full force. Where removal materially affects the balance of the Terms, we may amend the affected provision to make it lawful while preserving its purpose.

Waiver

No waiver is effective unless made in writing and signed by an authorised representative. Our failure or delay in exercising any right is not a waiver and does not impair future rights.

Entire agreement

These Terms, together with our Privacy Policy, our Data Processing Agreement (where applicable), and any mandatory pre-contractual information, form the agreement between you and us regarding our Services, and replace any prior discussions on the same subject. Nothing here limits your rights under consumer protection or data protection law. We are not bound by any other term you propose in correspondence or purchase orders. Other changes must be agreed in writing.

Notices

You may contact us at any time using the details at the base of these Terms. Where written notice is required, email is sufficient unless mandatory law requires another method. A notice is considered received when sent, provided there is no indication delivery failed.

Assignment

You may not transfer your rights or obligations under these Terms without our prior written consent, unless permitted by law. We may transfer ours in connection with a merger, reorganisation, or sale of assets, and will ensure your rights are not reduced as a result; we will inform you where required by law.

Interpretation

“Including” means “including but not limited to”. The authoritative version of these Terms is the English (UK) version, which prevails over any translation. Headings are for convenience only.

Survival

Any provision that by its nature should survive termination or expiry will survive, including accrued rights and obligations.

Contact information

Please direct all communications regarding these Terms to:

A Latty trading as “Cheerful Give”
privacy@getcheerful.org
Ashburnham Place, Battle, TN33 9NF
getcheerful.org/contact